Harlem-based startup company releases “Claim it!” App

We love to hear success stories coming out of Harlem, and this one is about an East Harlem-based startup developing and releasing an innovative smartphone App that is quickly gaining momentum.
Ali Abdullah is the CEO and Founder of Claim It! The Claim It! App is the brainchild of Ali Abdullah, a former developer for the Clinton Foundation and Google, and teacher of computer science as an adjunct professor at the City University of New York. He saw an opportunity hidden in plain sight after being inspired by Groupon co-founder/CEO Eric Lefkofsky’s book “Accelerated Disruption” which encouraged him to set out and create this App.  According to Abdullah,  two of the most powerful words in the English language are “free” and “sex”. While the latter is a bit racy, the former presents an opportunity all brands should capitalize on.

Ali Abdullah and his Claim It! co-founders Khalid Mills and Kaza Razat have worked to bring this concept to the masses, and users are responding to the FREE App which gives everyone the chance to win free prizes like sneakers, handbags, headphones, drinks, tickets, gift cards and more every week in exchange for watching 15-second video advertisements. Users can pick up their free gifts when they present their claiming codes at one of the pink Claim It trucks (pictured below) and the company has announced that soon the app will allow users to redeem codes in stores such as cupcake shop Crumbs. This concept will surely expand as other retailers hop on board.

Media outlets have taken notice of this approach to offering free prizes through an App, which has lead to Claim It! already being featured on MSNBC,  the NY Post, and Entrepreneur Magazine. This Harlem based startup and its founders have raised a big round of seed funding from Blackstone Senior Managing Director David Blitzer, former Saks CEO Steve Sadove, and former Goldman Sachs Managing Director Dan Petrozzo. Retired NBA star Al Harrington and former Detroit Lions wide receiver Nate Burleson are also investors in, and advisers to Claim It!

We look forward to seeing more tech innovations coming straight out of HARLEM!


Claim it! offers the chance to win amazing free products in a specific city or town. Users put in a claim on that week’s offers and wait for the Sunday drawing. Winners have one week to pick up their prizes.

A product giveaway platform. More specifically Claim it! is a weekly sweepstakes of awesome free stuff people can claim from their smartphones.

Claim It!  –  How It Works

claim it!


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